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Through the CreativeDemand blog, you'll discover creative marketing strategies and time-tested principles that can help you write better copy and grow your business.

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How to Sell If You Hate Selling Sep 20, 2022

What Kind of Writer Are You? [Quiz]

What Kind of Writer Are You? [Quiz] Sep 13, 2022

What Should You Include on a Sales Page? Sep 06, 2022

The Power of Telling Your Customer What’s at Stake

The Power of Telling Your Customer What’s at Stake Aug 30, 2022

“Is This for Me?”: Helping Customers Self-Qualify Aug 23, 2022

How to Package Your Offer for Customers: Two Techniques

How to Package Your Offer for Customers: Two Techniques Aug 16, 2022

Sales Page Techniques: Create a Map from A to B for Your Customer

Sales Page Techniques: Create a Map from A to B for Your Customer Aug 09, 2022

The Biggest Problem Businesses Face in Their Messaging (and How to Solve It)

The Biggest Problem Businesses Face in Their Messaging (and How to Solve It) Aug 02, 2022

The #1 Way to Improve How You Write Bullet Points

The #1 Way to Improve How You Write Bullet Points Jul 26, 2022

Lead with What Your Customer Wants Most: How to Use the Desire Chain

Lead with What Your Customer Wants Most: How to Use the Desire Chain Jul 19, 2022

The 5 Core Transformations: Understanding What Your Customers Really Want

The 5 Core Transformations: Understanding What Your Customers Really Want Jul 12, 2022

How to Make Your Copy Magnetic, Part 2: Movement

How to Make Your Copy Magnetic, Part 2: Movement Jul 05, 2022

How to Make Your Copy Magnetic, Part 1: Mystery Jun 28, 2022

"You Can't Make a Living as a Writer" and Other Myths Jun 21, 2022

3 Ways to Help Customers Decide to Buy: #3 - Make It Matter Jun 14, 2022

3 Ways to Help Customers Decide to Buy: #2 - Make It Manageable Jun 07, 2022

3 Ways to Help Customers Decide to Buy: #1 - Make It Measurable May 31, 2022

The TOP Method: How to Craft Your Message

The TOP Method: How to Craft Your Message May 24, 2022

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